Every location. Every review. Every channel customers use now.

Custom Web Audits is the reputation, local-SEO, and AI-search-visibility platform built for franchises, multi-unit operators, and franchisee groups.

Per-vertical category schemas, a 12-month sentiment heatmap, store rankings, and a full website audit on every location — re-run on an ongoing cadence so site problems get caught before customers (or Google) do.

Audit Engine

A full website audit on every store

Every company website site gets technical SEO, performance / Core Web Vitals, accessibility, content quality, and on-page health audits.

Every Store Location gets Review Sentiment across 10 different categories monthly and over time, Local AI Search Presence, and valuable location-by-location data you can't get anywhere else — all stitched into one network-wide view. History tracked so you can see store improvement over time.

Comprehensive Audit Scores

Track score changes over time. Each row links to the full audit dashboard.

Key Findings

What's Working

• SSL configuration is solid. A+ rating, modern cipher suite, HSTS enabled with preload.
• Local SEO is fully optimized. Verified Google Business Profile with complete hours, photos, and category data.
• Content depth is strong. 96% keyword coverage across category, service, and inventory pages — well above network avg.

Needs Attention

• On-page optimization is thin. 12 pages missing meta descriptions, 6 missing H1 tags, duplicate titles on category pages.
• Performance bottlenecks on mobile. LCP 4.2s on the homepage (target < 2.5s). 3 render-blocking scripts above the fold.
• Missing security headers. No CSP, no X-Frame-Options, no Permissions-Policy. Exposed server version in response headers.
• Marketing pixels not firing on all pages. GA4 missing from 8 product pages; Meta Pixel only on homepage.
• Social profiles incomplete. Facebook and Instagram not linked from site footer. 2 platforms with stale >90 day posts.

12-month sentiment heatmap

Track store-level problems as they emerge, straight from authentic customer and reviewer voices, in real time.

Network Review Sentiment

31 reviews for Coastline Subs — Harbor & Main · 365d ·
Store Mood: 77 (Good)
Monthly Trend · Avg rating

Store rankings

Pick a category, pick a time window (30, 90, or 365 days, or all time), and sort best-first or worst-first. Top performers rise to the top, worst performers stand out, and stores with insufficient data are clearly separated. Click any row to drill into that store's profile.

AI Search Visibility

Track how AI platforms see your brand. Customers stopped Googling and started asking AI assistants for "best burger near me" / "coffee shop with WiFi" / "best Italian sub in town." If your brand isn't in the answer, you're invisible to a growing share of demand. We track that — across the major AI assistants, for the queries that matter.

• AI VISIBILITY: 25%
• Key Insights:
  • Mentioned by AI engines but not yet in top rankings
  • Neutral sentiment on ChatGPT, Perplexity — room to improve

Category Performance

Every review, organized around what actually matters to your business. We build a 10-category review schema tailored to your vertical — coffee shops get Espresso Quality, Barista Service, Seating & Wi-Fi. QSR gets Order Accuracy, Speed of Service. Salons get Stylist Skill, Cleanliness. Every review is read by AI, scored 0–100, and bucketed into the categories that matter for your guests.

Simple, per-store pricing

Same full feature set at every tier — per-store pricing scales with your network, from $60/store/mo. Book a demo for a quote tailored to your locations.